People that email you (like your mom) generally like you.Īnd if you’re like me, you get A TON of emails. Link To Your Video In Your Email Signature Finally, link to your video at the end of your answer. When you find a question that seems like a good fit, answer the person’s question as best you can. Then, find a question that you can answer. To execute this step, just search for a keyword that describes your video’s topic. So the people that watch your video will watch a good chunk of your video to help them learn more about that topic. You’re posting your video in a place where people are desperate for information on a given topic. That’s why you want to link to YouTube videos.Īnd not only can you get a high quantity of views… but the views you get from Q&A sites are high-quality too. The best way to boost your CTR? Create compelling thumbnails and titles.įor example, you can see that my title and thumbnail stand out from the other results for this keyword:īut if you try to go in there and spam your blog content, you’re going to get banned. On the other hand, if people are skipping over your result, they’ll drop your rankings. In other words, you want YouTube searchers to click on your result.Īnd YouTube notices that lots of people are clicking on your result, they think: “We need to rank this video higher up in the search results!”. Obviously, the higher your CTR, the better.
The percentage of people that click on your result is known as “click-through-rate” (CTR). When someone searches for your keyword in YouTube, which result do they click on?Īs it turns out, YouTube pays VERY close attention to this user behavior. (Also, social shares bring more people FROM those networks to YouTube… which they like). Think about it this way: people don’t share crappy videos, right? So when YouTube sees that people are spreading the word about your video, they think: “This must be an awesome piece of content!”. How many people share your video on social media sites like Twitter and Facebook? Seriously, I’ve found that asking viewers to subscribe at the end of my videos significantly boosts my monthly subscribers numbers: The best way to get more subscribers on YouTube? Ask people to subscribe. If someone subscribes to your channel after watching your video that sends a HUGE signal that you have an amazing video. So make sure to encourage your viewers to comment on your video… and reply to comments that you get. In fact, when I recently analyzed 1.3 million YouTube search results, I found that comments STRONGLY correlated with ranking highly in the search results: If someone leaves a comment, it sends a strong message to YouTube that they probably enjoyed the video (or at least engaged with it). So let me show you the 5 other important YouTube ranking factors: That said, Audience Interaction is one of several ranking signals that YouTube uses in its algorithm. Unlike Google (uses backlinks and other signals to evaluate the quality of a piece of content) YouTube has no such luxury. If your video stinks, it won’t rank…no matter how optimized it is for SEO. Actually, you don’t really need to sweat production value that much.Īs long as your video is valuable and interesting to watch, you’re good to go. Then, sort their videos by “Most Popular”Īs you can see, High-Retention Videos DON’T require a fancy camera or microphone. To execute this step, go to another channel in your niche. So if a video has lots and lots of views, chances are, that video is optimized around a popular keyword. You can also go to a popular video in your niche… and copy the same keywords that video is optimized around.Īs you probably know, keyword optimization is a KEY part of YouTube SEO. If YouTube suggests them to you, they 1000% are. So there’s no need to wonder if they’re popular or not.
… and YouTube will hand you a bunch of keywords related to what you typed in:īecause these are terms that people actually type into YouTube. One of my favorite strategies is to use the YouTube’s Search Suggest feature.Īll you need to do is head over to YouTube and pop in a word or phrase…
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Here’s how to find keywords for your YouTube Videos: Then, in the next step, I’ll help you find the best keyword from your list. Your first step is to generate a big list of potential keywords. Here’s exactly how to find the right keywords for your YouTube videos:įirst, generate a list of keywords ideas. The YouTube SEO process begins with video keyword research. Now that you can see that I know what I’m talking about, let’s dive into the steps that I used to get these results.
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